Three Secrets To The New Three Foot Rule (InterNetwork Marketing)
Mostly every networking has heard of the Three Foot Rule, if someone comes within 3 Ft of you they are a prospect. What most networkers begin to do is throw up on the prospect with the reasons why they should get into business with them.
You go on about the greatest comp plan, the most pure products, the most extraordinary “whatever” and on and on. They tell the prospect how the job is holding them back from real freedom…yadah yadah yadah!
SILENCE!
What if they are in their dream job and you really don’t have any idea about them cause you been doing all the talking. You launched into the talking head mode without even a care of what they desire.
This same approach has even reared its ugly head online. Whether in line in the supermarket or online on the World Wide Web, people still use the “throw up” approach. How many times have you accepted a Facebook friend request from some one and right after they say hi they invite you to the next conference call, webinar or Super Saturday. “Web 2.0″ Three Foot Rule.
The First Secret: this does not attract prospects to your opportunity nor sustains them if they do decide to come on board.
If you can genuinely tap into the one thing that people truly care about your business would explode. This one thing is what moves them and drives them. Why they even bother getting up in the morning.
Become a master in this thing and your business will never experience “prospect drought”. You will create an endless flow of business.
The Second Secret:People Do Not Care About You! They Care About THEM…..Themselves Showing more of an interest in them than what you have to personally gain, is how you build a strong solid relationship. Remember its how much you care not how much you know. Truer words have never been spoken.
My wife and I had a conversation over the holidays and she recalled how she could not get a word in when talking to her relatives. Guess what they talk about…that’s right, THEMSELVES. We agreed that the next time she sees them just ask them about, them. Once you show a real interest in another person they are more likely to listen when you tell them about your interests.
This is blasphemous towards the foot rule, which brings me to the most important secret.
The Third Secret: the more value you bring the more sincere relationships you form. Your net-worth is determined by your network. Building a list is your most important job and that is where your riches will come. Your business does not matter, find people’s interest, make it your interest and you will have tapped into a gold mine.
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